WELL EMBROIDERED
Educating and inspiring students to create truly exquisite embroidery
Welcome to Well Embroidered, a place where I share my passion for embroidery and provide you with the knowledge to elevate your designs and hone your embroidery skills. Whether you seek helpful tips on our resources page (coming soon), online classes, or private lessons – we have something to suit every aspiring embroiderer.
Beyond its artistic appeal, the simple act of guiding a needle through fabric offers therapeutic benefits proven to reduce stress, anxiety, and even enhance brain function. In today's fast-paced, overstimulated world, taking the time to slow down and embrace the art of embroidery becomes ever more essential – a calming way to channel your creativity and find joy in the process.
Courses
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Sunburst Crewel 2027
CourseA modern design, inspired by traditional Jacobean style motifs in a palette of exotic hues, this course explores a wide range of crewelwork stitches such as Satin, Burden, Long & Short, Vandyke, Fishbone and Raised Chain band among many others.
£420
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Deep Dive Into Trellis - Monday Afternoon
CourseA fun and exciting course that explores a huge variety of Trellis Patterns and their fillings. Worked in a mix of materials such as silk, wool, beads and Goldwork threads.
£1,356
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Deep Dive Into Goldwork - Levels 1,2 & 3
BundleGet Lifetime Access To The Deep Dive Into Goldwork - Levels 1, 2 and 3 Plus How to Frame Up For Embroidery & How To Transfer Your Design - All In One Purchase.
£805
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Deep Dive Into Goldwork - Level 1
BundleGet Lifetime Access To The Deep Dive Into Goldwork - Level 1, Plus How to Frame Up For Embroidery & How To Transfer Your Design - All In One Purchase.
£298
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Deep Dive Into Goldwork - Level 2
BundleGet Lifetime Access To The Deep Dive Into Goldwork - Level 2, Plus How to Frame Up For Embroidery & How To Transfer Your Design - All In One Purchase.
£298
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Deep Dive Into Goldwork - Level 3
BundleGet Lifetime Access To The Deep Dive Into Goldwork - Level 3, Plus How to Frame Up For Embroidery & How To Transfer Your Design - All In One Purchase.
£298
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Transferring Your Embroidery Design To Fabric: The Prick & Pounce Method
CourseThis course is designed to teach you how to transfer your embroidery design to fabric using the traditional prick and pounce method—a time-honoured technique that ensures your design is placed accurately and cleanly every time.
£48
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Designing For Goldwork Embroidery
CourseIn this comprehensive course, you’ll learn how to create stitch-ready goldwork designs with clarity, balance and creativity - developing ideas from concept to line drawing, stitch plan, and final design, ready for you to stitch.
£78
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The embroidery Project Planner - PDF
Digital downloadTransform the way you plan your projects with our Embroidery Project Planner—a beautifully designed tool to guide you through every stage of the creative process. This planner helps you stay focused, organised and on track from start to finish.
£22.80
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One to One Embroidery tuition
CoachingOur one-to-one online embroidery classes offer expert guidance tailored to you. Perfect for specific projects, new techniques, or skill refinement, these private sessions provide personalised attention and flexibility to help you achieve your goals.
£75
“I’m so happy that I took the plunge (no pun intended) and signed up for the Deep Dive into Goldwork. Sara is an amazing tutor and has thought of everything to make this an enjoyable and achievable course. I would highly recommend Sara and her fabulous course without hesitation.”
Lesley Maw
Sara Rickards
[email protected]
Well Embroidered was founded by renowned hand embroidery expert, teacher and artist Sara Rickards. Over the years Sara has worked with both businesses and individuals to create bespoke hand embroidered pieces. Her love of teaching led her to also sharing her extensive embroidery knowledge and passion through her popular online classes and has taught sell-out classes around the world. Now running her own successful business, she has been able to expand and develop her teaching opportunities with self-paced classes and YouTube content meaning students can choose how they want to learn with Sara.
With over 20 years in the industry Sara’s projects have been featured in Stitch magazine, she’s created bespoke pieces for fashion and bridal designers alike, conserved ecclesiastical embroidery and still manages to find time to teach on the Certificate & Diploma programme at the Royal School of Needlework where she trained as an apprentice. Her expertise and eye for detail means she is much in demand by the RSN as an assessor.
Sara is passionate about inspiring her students to create their own exquisite embroidery and creates bespoke embroidery designs ready to be taught. She has a talent for clearly explaining the method behind working an embroidery stitch, whilst anticipating potential problems students may have and correcting them before too much unpicking is needed. This is makes her a highly trusted and in demand teacher.